internet

Can You Name All the Internet Fads In This Vitamin Water Ad?
Vitamin Water is certainly embracing the internet in their latest ad. In the spot, a man leaves his apartment to go search for their sweet, vitamin-enriched product. He is barely off his stoop when he’s confronted by a sexy sax man. (Who is unfortunately not playing the solo from ‘Careless Whisper.’…
Kids Who Use Facebook Do Worse In School
For every generation, there will most likely be something that we as parents can blame for the decline in school performance.  My generation can blame the video game boom.  (It all started with my Atari...)  The generation before me, probably disco...
Study Finds Webpages are Read By People in an F-Shaped Pattern
A new study by usability expert Jakob Nielsen reveals that when webpages are read, we read and scan the text in an F-shape.
Using eyetracking software, he found the first paragraph gets the most attention, making the top horizontal line of the F. The next paragraph only gets half the attention of the…

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