
Kelce Brothers Join Rival Team of Duluth Harbor Monsters
They might be the most famous siblings on the planet right now, and one of them is dating one of the most popular singers in the world. Now the Kelce brothers are getting into sports team ownership.
Travis and Jason Kelce, best known for their NFL careers, have gained popularity over the last several years thanks to their fun, outgoing personalities. But let’s be honest, their fame really took off when Taylor Swift entered their world.
Kelce Brothers Capitalize on Swift-Fueled Fame
The brothers are certainly taking advantage of the extra attention Swift brings. From their partnership with General Mills for the "Kelce Mix" cereal to a hit podcast and their own beer brand, they’re capitalizing on the spotlight.

In 2024, the Kelce brothers became co-owners of Garage Beer, brewed in Ohio. Now, they’re taking that momentum into the world of professional sports ownership with an arena football team.
From Beer to Arena Football With Minnesota Connection
The St. Joseph Goats, known last season as the Kansas City Goats, are now partly owned by Garage Beer and the Kelce brothers. In a press release teasing the announcement, the brothers said, "This is more than a sponsorship - it’s a bold, possibly confusing leap into the world of professional sports ownership, and we couldn’t be more excited."
The Goats play in the same league as the Duluth Harbor Monsters, increasing the chances that Swift may someday visit Duluth. Unfortunately, the Harbor Monsters don’t have a home game against the Goats during the regular season, but they will face off in Kansas on June 7.
As the Harbor Monsters look to defend their championship, they’ll face stiff competition from a team with two NFL legends backing them.
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